For years Beyonce and husband Jay Z were famously secretive about their lives, refusing even to acknowledge their relationship.
But it appears that the birth of daughter Blue Ivy has led to a new chapter in their lives, with Beyonce happily opening up her family album on Tumblr.
The singer revealed intimate snaps from behind the scenes of her public and private life.
Daddy's girl: Beyonce posted a photo of herself bottle feeding daughter Blue Ivy on her Tumblr account as she opened up her family album; the tot wore a shirt promoting father Jay Z's tour with Kanye West
They included images of her bottle feeding her daughter, larking around with her husband and posing with her entourage in front of a private jet.
And while not so off-duty that she has anything other than a full face of makeup, the shots provide a rare glimpse into Beyonce's world.
They come as she is about to star in a new documentary film about her life and career, a large step for the private 30-year-old.
Happy couple: Jay Z and Beyonce have previously been secretive about their romance, but as new parents they seem to have lost their shyness, posting this photo of themselves playing in a garden
Off duty: The pop star smiles as Jay Z pushed her in a swing
Hula girl! The mother-of-one tries a spot of exercise as she plays on a lawn
One of the photos shows Beyonce taking a quiet moment to feed her daughter. Little Ivy Blue, born in January, is seen with her back to the camera, wearing a 'Watch The Throne' shirt, advertising her father's tour with Kanye West.
The tot hungrily drinks from a bottle held in her mother's manicured hand, as she is cradled in her arms.
Another picture shows Beyonce screaming with laughter as her husband pushes her on a swing.
She wears a long flowing pink maxi dress which billows up around her as Jay Z pushes, their dog at his heels.
Luxury life: The singer's pictures included a selection of behind the scenes looks at her tour, including this picture of her entourage posing in front of her private jet
Party! Beyonce and her girls show off their tour outfits
On location: A group shot with her dancers in front of some old tyres
Another off duty moment shows her riding a bike through deserted streets. While the setting is low key Beyonce looks anything but, showing she is still the pop star with her bright lipstick, long toned legs, huge styled hair and designer boots.
Giving a glimpse into her privileged lifestyle the multiple Grammy winner also includes a few shots of her private jet, grinning with her all-female entourage as they strike poses in front of the building.
Just an ordinary girl! Despite living the life of a multi-millionaire the singer still enjoys the small things in life
Jump for joy! How exciting to be able to afford everything inside that branch of Prada
Living the life: The Hero singer appears to go from one idyllic backdrop to another
Home sweet home! Beyonce poses in front of an old mobile home, a far cry from her own luxury lifestyle
Other images behind the scenes of her successful tour, with the singer filling up at a food truck or on the scene of a music video.
She also posted a snap of the sight that greets her onstage, with thousands of screaming fans all blurring into one impressive vista.
Perfectly styled: Beyonce never looks less than perfect, seen here having a drink of water on the set of a music video
She's a star! Beyonce relaxes in a designer chair, she is set to star in a documentary about her busy life as a singer and mother
Thumbs up! Beyonce gives the seal of approval
Despite her role as a new mother the Crazy In Love singer has a busy year ahead. Along with her documentary, album and tour, she is also attached to several film roles.
These include a remake of A Star Is Born, directed by Clint Eastwood, and the animated film Epic, in which she will voice the character Queen Tara.
Girls got to eat! Beyonce visits a food truck with her gang
Is that Jay Z? With two massive stars in the family there is plenty of glamour in the 30-year-old's life
Beyonce! The Crazy In Love singer has just completed a wildly successful tour; she transforms into her alter ego Sasha Fierce onstage
Read more: http://www.dailymail.co.uk/tvshowbiz/article-2187333/At-home-Jay-Z-Beyonce-opens-intimate-family-album-life-private-jets-bike-rides-baby-Blue-Ivy.html#ixzz23M1eqyJ2